Some assists happen off the pitch.
One room. One big screen. A crowd of Gooners who came for the match and stayed for whatever happens next.
Four things you can count on
No pressure, no small talk you didn't sign up for — just a good room and a good game.
Big screen, loud room
The full matchday atmosphere — properly loud when it counts.
Icebreakers all day
Pregame, half-time, and full-time — mingling and icebreakers, not stuck in a seat.
Two ways in
General for the full-volume room, VIP for something smaller and hosted.
Zero pressure
Friendship, romance, or just a good afternoon of football — entirely up to you.
See it for yourself
How Saturday plays out
Two ways in
Both split evenly by gender to keep the room balanced.
- Full matchday atmosphere
- Instant confirmation, no application
- Open to anyone 27+
- Small, hosted room
- Instant confirmation
- Welcome drink at the door
We haven't even run one yet
This is the reaction to the idea alone — before a single fixture's happened.
Ready to get in the room?
General tickets go instantly. VIP needs a quick application first.
Get ticketsFAQ
A matchday meetup for London football fans. One room, one screen, one fixture — friendship or something more, entirely up to whoever's in the room.
Exhibit, 12 Balham Station Road, London SW12 9SG — right by Balham station (Northern Line and National Rail).
Saturday 10 October — Arsenal vs Leeds United.
Doors 11:00am, kickoff 12:30pm, wrapped up by 4:00pm.
A big screen, a good crowd, and icebreakers pregame, half-time, and full-time — it's a standing, mingling event rather than a seated one. General is the full-volume room; VIP is smaller and a little more curated.
General is the full-volume room. VIP is smaller and hosted, with a couple of extra questions so we can curate it — but both are instant: fill in the form, pay, you're in. Both are split by gender — 75 women / 75 men for General, 12 women / 12 men for VIP.
Fill in the form, pick General or VIP, pay. Both are instant — no waiting on approval either way.
Arsenal shirts are mandatory for entry — home, away, third, retro, doesn't matter, just Arsenal. No refunds if you turn up in anything else, so don't risk it.
Just enough to get you a ticket and keep the room split evenly by gender. Nothing's sold, advertised against, or shared with other guests.
The normal ones. Be decent to the people around you. Harassing another guest, aggressive behaviour, giving us false details, or reselling your ticket gets you removed on the spot and blocked from future events. Past that — have a good time.
Your name and email — then choose your ticket.
Used for whichever ticket you choose below — you won't be asked for this again.
Enter your first name, last name, and a valid email.
One more sign there's a real person behind the ticket.
General is 27+ — this confirms it.
General is for ages 27 and up.
Helps us pick the next venue.
Enter a valid UK postcode area (e.g. N5, E8, SW4).
General is split 75 women / 75 men — this keeps the room balanced.
Select an option.
Select at least one option.
Tick the box to continue, or email hello@belovd.agency to attend without answering these questions.
Select at least one age group.
You're through
Opening secure payment in a new tab to complete your ticket. Remember — Arsenal shirts only, no exceptions.
That gender's full for General
The 75-seat quota for that group is taken for this fixture. Check back for the next one, or see if VIP still has room.
Part of the VIP application.
VIP is 27+ — this confirms it.
VIP is for ages 27 and up.
Helps us pick the next venue.
Enter a valid UK postcode area (e.g. N5, E8, SW4).
VIP is split 12 women / 12 men.
Select an option.
Select at least one option.
Tick the box to continue, or email hello@belovd.agency to attend without answering these questions.
Select at least one age group.
Be decent to the people around you. Harassing another guest, aggressive behaviour, giving us false details, or reselling your ticket gets you removed and blocked from future events.
Your details are never shared with other attendees.
Events are filmed for future content — tell a member of staff if you'd rather not appear.
You need to agree to the house rules to continue.
You're through
Opening secure payment in a new tab to complete your VIP ticket. Remember — Arsenal shirts only, no exceptions.
That gender's full for VIP
The 12-seat quota for that group is taken for this fixture. General still has room, or check back for the next one.